Filling a niche gap in Asia’s burgeoning racing scene, the TA2 Asia Racing Championship 2019/2020 will see iconic American racing cars hit some of the region’s best circuits in front of audiences in the millions.
Participating in Thailand Super Series (TSS), the TA2 Asia Racing Championship features 10 races across five weekends from April to October 2019 and 2020. The Championship will start on a to-be-confirmed overseas circuit before moving on to Thailand’s Chang International Circuit at Buriram, the famous Bangsaen Street Circuit, the Bira Race Circuit in Pattaya, with the final rounds taking place back at the Chang International Circuit Buriram.
The TA (Trans Am) Racing Series date back to 1966 and is one of the original racing series in the US with countless racing stars having participated in the TA Racing Series over the years. The TA2 is currently one of the hottest races series in the US and is growing fast in Australia. Spectators will be able to see iconic racing cars like Ford Mustang, Dodge Challenger, Chevrolet Camaro in action.
Launched in 2018 in Thailand by Kiwi driver Craig Corliss, the TA2 Asia Racing Championship has quickly captured the racing-crazy Asian markets and the 10 races are expected to attract more than 1.5 million spectators with the live stream expected to reach an additional 3.2 viewers based on 2018 numbers. The field consists of racers from all over the world, including Australia, Israel, France, Malaysia, New Zealand, the Philippines, Thailand, Turkey and the US.
The TA2 Asian Racing Championship is part of the TSS, which is considered the apex of circuit racing in Thailand and consists of some of the most popular and well organised events in the industry, including Porsche Carrera Cup Asia, Porsche Cayman GT4 Trophy Thailand, TCR Asia Series, Thailand Super Series, Toyota Corolla Altis Series, Toyota Hilux Revo One Make Race, Toyota Vios Series and Toyota Vios Series Lady Cup.
The Sponsorship Experts, Paul Poole (South East Asia) Co., Ltd.
will be managing sponsorship and partnership marketing for TA2 Asia Racing Championship 2019/2020. We have a number of commercial sponsorship and partnership opportunities available for brands and businesses wanting to integrate with these high profile racing events as well as many other opportunities to create bespoke events for your brand or business.
Paul Poole (South East Asia) Co., Ltd. is an independent marketing consultancy based in Bangkok, Thailand specialising in sponsorship and partnership marketing, working with both rights holders and brands - acting as a catalyst by bringing them together and maximising the relationship.
We have packaged, sold and managed sponsorship and partnership opportunities for a wide range of rights holders and worked with many of the world’s leading brands to source and engage the right sponsorships and partnerships for them to maximise.