AUGUST 2024

Commercial Sponsorship and Partnership Opportunities Now Available
Royal Bangkok Sports Club (RBSC) 2024-2027
Bangkok, 2024-2027

With more than a century of history, Royal Bangkok Sports Club (RBSC) is undoubtedly one of the most prestigious clubs in the Kingdom.

The club was established in 1901 by a royal charter by King Chulalongkorn. Today, more than a hundred years later, the club has grown in both size and importance, and few clubs in the Kingdom have the same societal pull and prestige as RBSC.

Located in the middle of Bangkok’s Pathumwan district, RBSC’s iconic horse track and 18-hole golf course remain important landmarks, even as the cityscape around them have changed significantly in the time since their establishment.

The club has almost 30,000 members, 95 percent of which are Thai, divided into an almost equal male-female split. The largest age group is those from 41-50, making up 17 percent of the club’s members. Apart from the extensive services and facilities, RBSC also publishes RBSC Magazine, which is distributed to members in digital and print versions bi-monthly.

Charity has long been at the centre of RBSC and in the 2022-2023 season the club donated THB7 million to charitable causes.

Over the years, RBSC has expanded its facilities to encompass a wide variety of sports and activities and contributed to the development of several sports disciplines in the city. Today, the club offers state-of-the-art facilities for more than 20 different sports, including badminton, basketball, billiards, bridge, chess, cricket, dancesport, golf, hockey, jogging, lawn bowls, martial arts, pickleball, physical fitness, qi gong, yoga, racing, rugby, soccer, squash, swimming, table tennis and tennis.

Horse racing still remains one of the premier activities at RBSC, and the club hosts around 25 race meetings per year at its iconic race track. After a short hiatus due to the COVID-19 pandemic, the racing events are now attracting a steady flow of spectators including a younger demographic, which is helping revitalise the country’s racing industry. The RBSC Racing Committee is committed to enhancing the club's racing profile at home and abroad, collaborating with the Asian Racing Federation at various events abroad.

RBSC also offers a number of food and beverage outlets that lend themselves perfectly to events and socialising. The Henri Dunant Hall can seat up to 500 guests, while members can also enjoy a number of smaller restaurants, cafés and bars, such as the 64-seat 1901 bar, located on the second floor of the Sports Pavilion.

RBSC is open from 05:30 to midnight every day.

The Sponsorship Experts, Paul Poole (South East Asia) Co., Ltd.
will be managing sponsorship and partnership marketing for Royal Bangkok Sports Club (RBSC) 2024-2027. We have a number of commercial sponsorship and partnership opportunities available for brands and businesses wanting to integrate with this high profile and esteemed club as well as many other opportunities to create bespoke events for your brand or business. All partners through tiers 1 to 3 automatically become a founding member of the 1901 Club. Named after the year the historic royal charter established the club, the 1901 Club is designed for partners and members to network and the club offers a series of exclusive networking events throughout the year where the worlds of sport and business meet.

Paul Poole (South East Asia) Co., Ltd. is an independent marketing consultancy based in Bangkok, Thailand specialising in commercial sponsorship and partnership marketing, working with both rights holders and brands - acting as a catalyst by bringing them together and maximising the relationship.

We have packaged, sold and managed sponsorship and partnership opportunities for a wide range of rights holders and worked with many of the world’s leading brands to source and engage the right sponsorships and partnerships for them to maximise.


We have created a package of comprehensive commercial sponsorship and partnership programmes especially for Royal Bangkok Sports Club (RBSC) 2024-2027, please click:


Please contact us for more information: Tel./Fax: +66 2622 0605 – 7 Email: info@paulpoole.co.th