SPONSORS & SUPPLIERS INVENTORIES
SPONSORS & SUPPLIERS INVENTORIES |
PARTNER LEVEL |
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TIER 1 |
TIER 2 |
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CATEGORY EXCLUSIVITY & TITLE RIGHTS |
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Right to title for advertising & PR use Official Sponsor – 6th Asian Indoor and Martial Arts Games Bangkok – Chonburi 2021 in the host country and worldwide |
Yes |
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Right to title for advertising & PR use Official Supplier – 6th Asian Indoor and Martial Arts Games Bangkok – Chonburi 2021 in the host country and worldwide |
|
Yes |
Opportunity to supply products or services exclusively to be used by AIMAG |
Yes |
Yes |
Protection against Ambush Marketing, provided by AIMAG |
Yes |
Yes |
BRANDING & INTELLECTUAL PROPERTY RIGHTS |
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LOGO & IMAGE RIGHTS |
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Right to use – 6th Asian Indoor and Martial Arts Games Bangkok – Chonburi 2021 Composite (lock-up) Logo on all internal and external marketing |
Yes |
Yes |
Right to commercial use of the Games Official: Slogan, Emblems, Mascot and Mascot Postures, Sports Pictograms and any Team Designation related to the 6th Asian Indoor and Martial Arts Games Bangkok – Chonburi 2021 in the host country and worldwide |
Yes |
Yes |
BRAND EXPOSURE – GENERAL |
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Total branding area available will be allocated in the following ratios: |
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BRAND EXPOSURE – GAMES BRANDING |
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Advertising on Static / LED Video Boards (where available) at all Sports venues – boards in camera and clearly visible on coverage. Where size of venue allows, Tier 1 Sponsor Boards immediately around the sport stage, Tier 2 Suppliers Boards second row behind Tier 1 Boards |
Yes |
Yes |
Advertising on Static / LED Video Boards (where available) at all non-Sports venues including: Airports; Official Hotels; Athletes Hotels; Hospitality Village; Sponsors Village; prominent places throughout Bangkok and Chonburi as part of the Games Promotional Campaign; as well as all other Games related sites |
Yes |
Yes |
Logo on reverse of Games tickets |
Yes |
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BRAND EXPOSURE – MEDIA CENTRES |
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Logo presence at International Broadcast Centre, Main Press Centre and other Media specific venues |
Yes |
Yes |
Logo on interview media backdrop boards – all interviews to take place in front of media backdrop boards |
Yes |
Yes |
Invites to all Press Conferences |
Yes |
Yes |
Rights to hold own Press Conferences |
Yes |
Yes |
BRAND EXPOSURE – SPONSORS VILLAGE |
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Display area to promote and sell products and services at Sponsors Village |
Yes |
Yes |
BRAND EXPOSURE – ATHLETES / ATHLETES HOTELS / OFFICIALS / VOLUNTEERS |
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Logo on Athlete Bibs, Officials and Volunteer uniforms, where applicable and appropriate (Tier 1 only) |
Yes |
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Signage at Athletes Hotels |
Yes |
Yes |
Display area to promote and sell products and services at Athletes Hotels |
Yes |
Yes |
BRAND EXPOSURE – HOSPITALITY VILLAGE |
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|
Display area to promote and sell products and services at Hospitality Village |
Yes |
Yes |
BRANDING EXPOSURE - OTHER |
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Included in the Games Promotional Plan – see below |
Yes |
Yes |
BROADCAST RIGHTS |
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In camera signage advertising with Sponsor & Supplier logos clearly visible at all Games Venues, where appropriate. Broadcast coverage, to include: Live and delayed coverage of sports; Opening & Closing Ceremonies; Medal Presentations; Daily News & Highlights; Pre-event build-up programmes; Post-event summary highlights |
Yes |
Yes |
Opportunities for product placement and advertising packages as part of 6th AIMAG Bangkok – Chonburi 2021 Broadcast online & OTT programme, which will be finalised in 2021 |
Yes |
Yes |
PROMOTION, ADVERTISING & PR RIGHTS |
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Inclusion in the all-encompassing promotional campaign running in the build-up to the Games, during the Games and post Games, including PR, advertising campaigns and all print materials, including Outdoor |
Yes |
|
Logo and advertising in Official Games Programme / Booklet / Brochure |
Yes |
Yes |
Logo on Official Games Website (banners, click trough, link) |
Yes |
Yes |
Right to obtain outdoor advertising locations in Host Cities |
Yes |
Yes |
Promotion to AIMGOC Database |
Yes |
Yes |
Website / other digital media advertising / promotion opportunities |
Yes |
Yes |
ATHLETE ACCESS RIGHTS |
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Access to athletes, coaches and officials. Exact numbers to be agreed |
Yes |
Yes |
DIGITAL & SOCIAL RIGHTS |
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Official social and digital media opportunities. Including Facebook, Twitter, Instagram, YouTube and other digital channels |
Yes |
Yes |
COMMUNITY & SOCIAL RESPONSIBILITY RIGHTS |
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Access to: athlete ambassadors; the volunteer programme; visits from AIMAG ambassadors to schools; expert coaches and nutritionists and athletes |
Yes |
Yes |
HOSPITALITY, NETWORKING & TICKETING RIGHTS |
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Total hospitality available to Sponsors & Suppliers will be allocated in the following ratios: |
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Private area / suite / box at Hospitality Village |
Yes |
Yes |
Access to the Games Marketing Club |
Yes |
Yes |
Priority Access to Games tickets including all sports events and Opening & Closing Ceremonies |
Yes |
Yes |
Access to Games tickets including all sports events and Opening & Closing Ceremonies |
Yes |
Yes |
Access to Cultural Programme tickets |
Yes |
Yes |
Access to all AIMAGOC hosted events and functions |
Yes |
Yes |
Access to VIP accreditation |
Yes |
Yes |
Access to Games accreditation: marketing accreditation and workforce accreditation |
Yes |
Yes |
Access to accommodation, accreditation, and parking |
Yes |
Yes |
EXPERIENTIAL RIGHTS |
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Area in Sponsors Village to display, promote and sell products and services |
Yes |
Yes |
Right to conduct Athletes Hotel tours |
Yes |
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Right to conducts Games venue tours |
Yes |
|
Right to participate in Games volunteers programme |
Yes |
Yes |
Right to participate in Medal Ceremony presentations |
Yes |
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MERCHANDISING RIGHTS |
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Right to produce joint branded premium merchandise |
Yes |
Yes |
Access to Official Games souvenirs |
Yes |
Yes |
ACCOUNT MANAGEMENT & REPORTING RIGHTS |
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Provision of account manager to manage sponsorship |
Yes |
Yes |
Post event report on sponsorship effectiveness |
Yes |
Yes |